VMware Sakura is a regional program/campaign that supports Japanese women returning to work in the technology industry by offering free e-learning training tailored to their needs. “Sakura” in the program name refers to Japan's most iconic and beloved flower, symbolizing women's fleeting beauty and their importance in Japanese culture.

Contributions: Engaged with program owners, offered brand solutions, conceptualized and designed multiple assets, including program identity, custom illustrations, email headers, social assets, web banners, and Zoom backgrounds.

A picture showing VMware Sakura program look and feel on a laptop screen, a social post on the mobile screen and its web page on a tablet screen.
A woman carrying a white tote bag with the VMware Sakura program custom illustration - a woman holding a tablet , sitting on a blue bench, with purple function icons and sakura trees in the background.